After having many years of case studies books
printed, the management team at Huawei
decided to try something different for their
most current volume, with an emphasis on
enhanced visuals. They requested for a strong
and prestigious looking front cover that
reminds the reader that Huawei is a leaders in
the communication and technologies industry.
Huawei
Client
Huawei Enterprise
Project
ICT Case Study Report
Year
2018
Scope Of Work
Analysis
Concepting
Art Direction
Visual Design
Iconography
We wanted the first glance of the book to evoke a sense of global technological advancement. The colour palette, as requested by Huawei, should reflect seriousness while retaining class. Huawei was also very open to various dimensions and finishes for the printed book.
Digital
Transformation
Stories of
Industry Pioneers
Power of Platform
Akkurat Pro
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We made full use of different finish techniques such as gold stamping, emboss and spot UV on the front cover to enhance its look and feel, while taking into consideration not to overdo it as it may create an adverse effect.
